Hong Kong International Franchise, Investment & Entrepreneur Expo 2006
Hong Kong International Franchise, Investment & Entrepreneur Expo 2006
Hong Kong International Franchise, Investment & Entrepreneur Expo 2006
The Show / Introduction
Objectives / Aims of the Show
General Information
Exhibitors Profile
Visitors Profile
Endorsements
Review
Floorplan
List of Exhibitors
Programmes
Media Info

Media Info

To ensure this Expo a great success, a large-scale advertising campaign will be launched based to a well planned strategy.

Overseas Promotion

(1) Agents Promotion

The following organizations will assist in promoting the exhibition locally and worldwide.

•  Philippine Franchise Association (Philippine)

•  Jinton i.m.i Trading Company ( Korea )

•  MFV Expositions ( USA & Mexico )

•  CANAM Franchise Development Group ( Canada )

(2) Website Promotion

•  BeTheBoss.Com (US)

•  FranshisingExpert.com.cn (HK and China )

•  21franchise.com ( China )

(3) Visiting Tours/Delegations

Visiting Delegations/Tours will be arranged for organizing visitors from the United States , China and other countries.

(4) Email Blast

Email blast on the Expo will be send to the members of FranchisingExpert.com.cn

 

Local Promotion

(1) Newspapers

Advertisements will be placed in the following newspapers in promoting the exhibition.

•  Apple Daily

•  Oriental Daily News

•  The Sun

•  Sing Tao Daily

•  Hong Kong Economic Times

•  South China Morning Post

(2) Magazines

Advertisements will be placed in the following magazines in promoting the exhibition.

•  Capital Magazine

•  Next Magazine

•  Economic Digest

•  Property Times

•  Money Times

•  Property Browser

(3) MTR Stations

Advertisements in Mass Transit Railway Stations will be launched before and during the exhibition.

(4) KCR Railway Stations

Advertisements in Kowloon-Canton Railway Stations will be launched before and during the exhibition.

(5) TV Advertisements

Advertisements in TVB or Cable TV will be launched before and during the exhibition.

(6) Invitation Cards

Invitation cards will be sent to a wide coverage of persons two weeks before the exhibition.

(7) Internet Publicity

Internet publicity will be launched to promote the exhibition globally.

 

Mainland China Promotion

(1) Newspapers

•  Guangzhou Daily

•  Nan Fong Daily

•  Shenzhen Special Zone Daily